Inizializzazione in corso Inizializzazione in corso
An international full time Master including one month exchange program spent in Lille, France @IESEG School of Management
Technical and managerial skills to build a career in digital marketing strategies, brand management, communication and international markets.

GOALS AND PROFESSIONAL OPENINGS

The Master provides technical and managerial skills to successfully operate in companies competing in the global marketplace.
At the end of the course the main areas of placement are multinational companies, web communication agencies, Media Centers, consultancy firms.
The previous twentyseven Italian editions of this Master guarantee consolidated experience and relationships with global brands.


TARGET
The Master is aimed at young graduates and final year graduating students interested in building an international career in marketing, social media & digital strategies.

DURATION AND STRUCTURE

The program begins on September 25th 2017 and is organized in two phases:
•    Theory and Practice for a period of 6 months in classroom, workshops and company visits (classes are held from Monday to Friday):
     - 5 months in Rome, Italy
     - 1 month in Lille, France @IESEG School of Management
•    Hands-on experience through a 4 month internship in important companies or consultancies. More than 95% of our students are employed after the internship.
The Master requires full time compulsory attendance and is taught entirely in English.

PROGRAM
The program is divided into the following modules:
•    Basic tools: fundamentals of Economics, Marketing and Tech
•    Marketing and communication tools
•    Digital marketing and digital strategy
•    Strategic, Operational & Analytical CRM @IESEG School of Management in Lille
•    International markets and marketing
•    The new made in Italy: innovation and digital start up

The course also includes some special activities:
•    Company Visits: visit globally renowned Italian organizations which have developed successful international strategies
•    Digital Marketing Project Work: work on real business challenges submitted by managers and professionals
•    Self Marketing and Personal Branding: strengthen and develop managerial competences
•    Master Blog: manage the Master blog with the direct supervision of the Scientific Committee
•    Export Lab: a series of meetings dedicated to experiment export management tools

INTERNSHIP
The internship is an important added value of the Master and allows participants to enter the world of work complexity with solid professional tools.
During classroom period, each participant is supported in identifying his/her capacities and
career opportunities through individual career coaching and mock job interviews.
More than 95% of our students are employed after the internship.

ADMISSION

The Master has a closed number and involves a selection process.
Fill in the online form to submit your application. After a preliminary screening, candidates will be contacted to start the selection process.

SCHOLARSHIPS

24 ORE Business School grants partial or full cost scholarships to the most deserving candidates

CONTACTS
For further information write to:
adriana.anceschi@ilsole24ore.com
You will be contacted in the shortest time possible.

Attenzione

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